PRESS RELEASE – Dassault Systèmes (Euronext Paris: FR0014003TT8, DSY.PA) and ASICS have collectively opened a studio in Paris to check a brand new service offering on-demand sockliners customized for particular person foot form.
“We’re delighted to collaborate with Dassault Systèmes on the ASICS Personalization Studio. Our partnership leverages the superior expertise and experience of two industry-leading firms to supply optimum worth to every buyer, serving to them reside more healthy, happier lives with merchandise that reply to their particular person wants”
Publish this
The ASICS Personalization Studio is an ultra-compact manufacturing unit. The modular construction combines Dassault Systèmes’ 3DEXPERIENCE platform and digital twin expertise with ASICS’ proprietary expertise in sports activities to supply on-site, on-demand manufacturing of shoe elements to satisfy the precise specs of any consumer.
ASICS will leverage its proprietary know-how, supported by Dassault Systèmes’ modeling and simulation expertise, to design the form of sockliners based mostly on particular person foot form information modeled and simulated on the 3DEXPERIENCE platform. Superior 3D printing expertise is then used to create the sockliner, a thick lattice construction made out of a extremely versatile materials layered to supply wonderful breathability and softness. The precise stage of softness may be diversified for any a part of the foot, which aids bodily restoration by lowering pressure, whereas additionally bettering efficiency.
ASICS plans to hold out operational exams and monitor consumer satisfaction as a part of a trial run for a wider industrial launch. In 2025, the ASICS Personalization Studio will likely be transferred to Japan for additional testing and, sooner or later, the corporate will take into account making use of the expertise to different footwear merchandise apart from sockliners.
“We’re delighted to collaborate with Dassault Systèmes on the ASICS Personalization Studio. Our partnership leverages the superior expertise and experience of two industry-leading firms to supply optimum worth to every buyer, serving to them reside more healthy, happier lives with merchandise that reply to their particular person wants,” stated Mitsuyuki Tominaga, President and COO, Consultant Director of ASICS.
“We share ASICS’ dedication to improvements that enhance well being and well-being. Our partnership displays this by demonstrating a holistic strategy to manufacturing that prioritizes the patron expertise,” stated Pascal Daloz, CEO, Dassault Systèmes. “It additionally reveals how the digital world is catalyzing the twenty first century economic system. Via their basis in science, our digital twins allow {industry} to not solely enhance the efficiency and the expertise of merchandise however to advance extra sustainable enterprise fashions.”
