TL;DR
Revolut (a banking app) is working with MetaMask, permitting customers to rapidly transfer their money into crypto (clean crypto-to-fiat on-ramps are boring, however wanted!).
Full Story
Let’s. Get. Slippery!
Wait — no! Don’t go away. We’ll make it regular with context — promise…
Web3 is creeping its approach into conventional monetary (TradFi) tech merchandise, in probably the most boring approach potential: by way of cost apps — and that’s thrilling!
Why?
Trigger it takes the flat & grippy floor we all know as ‘conventional monetary providers’ (aka banking/investing) → turns it on a steep angle → lathers it up with additional soapy water → and factors it in the direction of Web3.
What the hell does that imply?
Speak to any marketer or product supervisor for greater than 2 minutes and there’s a very good probability they’ll lecture you on ‘slipperiness.’
Aka: how simple is it for brand spanking new customers to start out utilizing your product?
The extra slippery a product, the cheaper the advertising and marketing/person acquisition price.
Downside with shifting customers from TradFi to Web3 is: it’s grippy as hell.
Banks will restrict how a lot may be moved into crypto, centralized crypto exchanges pose danger of collapse, understanding finest practices for storing crypto/exploring totally different apps is an countless rabbit gap…
So every time we hear about new tech that makes the entire transition extra slippery, our ears prick up.
Revolut (a TradFi banking app) is teaming up with MetaMask to permit its customers to rapidly transfer their fiat money into crypto.
(And retailer in a self custody pockets).
Boring? On the floor — completely.
However in case you’ve ever tried to rapidly transfer a big quantity cash from fiat to crypto, this type of factor will deliver you body-tremor-levels-of-excitement.
(We’ll undoubtedly be sending this one to our mate Greg).
